Tinder Island
Tropicool's flagship event The Island LIVE partnered with Tinder in conjunction with The Audience Agency to create #TinderIsland and an exclusive 6 part summer music series held aboard a floating pontoon in the middle of Sydney Harbour.
Bespoke Tinder branding included water taxi logo decal, flags, large neon #Tinderisland signs located behind the bar, wristbands, cocktail menu, coconuts, cushions, lighters, lipseals, cups and staff hats and tees.
Hayden James, Cosmo's Midnight, &ME, Hot Dub Time Machine and Bag Raiders were among the headline talent, where an extensive media campaign secured press across all key online music sites notably Concrete Playground, inthemix, The Music Network, Pilerats, Resident Advisor, Stoney Roads and Timeout.
More info: www.theislandlive.com.au